Monthly Archives: November 2010

10% of Brits will do their online Christmas shopping using their mobile phone this year, according to Tesco Direct

“For the first time this year we anticipate a significant amount of these orders to be placed by customers using their mobiles, because customers like the convenience of shopping on the go,” said Ian Crook, CMO at Tesco.com. http://www.macworld.co.uk/blogs/index.cfm?entryid=3250802&blogid=14 Advertisements

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BBC Takes A Lead In Cross-Platform TV measurement of audiences

BBC Vision director Jana Bennett said that as content has become available in more ways, traditional methods of overnight measurement have become just one part of a wider picture. http://paidcontent.co.uk/article/419-bbc-takes-a-lead-in-cross-platform-tv-measurement/

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Apps is the new Web: sowing the seeds for Web 3.0

With the phenomenal success of mobile apps, the world of content is migrating from web 2.0 to apps as the new format for creating, packaging, discovering, paying and interacting with information. http://www.visionmobile.com/blog/2010/11/apps-is-the-new-web-sowing-the-seeds-for-web-3-0/?goback=.gde_61341_member_36056352

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Top 10 trends for 2011 in Telecoms

Operators need to choose a smartphone platform strategy, Democratization of smartphones, Strategic partnerships between operators and Internet players, Operators to focus on vertical market,  Web 2.0  will provide opportunities for growth, Telecoms operators need to catch up in the superfastbroadband … Continue reading

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Smartphones to take 25% of market in 2011

The surge in mobile data and broadband traffic in advanced markets over the last couple of years is something of a double-edged sword. While it has finally validated carriers’ long-held strategic thinking, it has exposed gaps in their network performance. … Continue reading

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Web and TV convergence is exposing ignorance

If you can’t describe the difference between the internet and the web you need to go back to school. http://www.nma.co.uk/3020832.article?cmpid=NMAE03&cmptype=newsletter&email=true

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Viacom joins ABC, CBS, NBC, Fox and VOD site Hulu in blocking Google TV

Google has not included content owners during Google TV’s development, and the effects are now being felt. The platform seems dead on arrival after Viacom’s content block. http://www.marketingpilgrim.com/2010/11/viacom-google-tv.html

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